In recent days, Instagram marketing is the best place to market your brand or business. But, Instagram has a lot of features to promote your brand, such as IGTV, reels, stories, feeds, and explore page.
However, businesses were confused about where we promote our products on Instagram. We want to help marketers to give explicit ideas about Instagram and its features.
Here’s a simple guide to know about Instagram features and achieve a goal.
Instagram TV (IGTV)
Instagram TV is the mini YouTube of Instagram. It’s an excellent place where you can upload your high-quality videos in a long format. A regular user can upload content up to 10 minutes long. If you’re a verified user, you can upload content up to 60 minutes long. an
This feature will be accessed directly, or you can use your Instagram login account. As the same as YouTube, IGTV accepts both vertical & horizontal orientation. Hence, viewers can rotate their mobile phones or click a button to brief the video to play at full screen in landscape mode.
If your viewers watch your videos, you will increase your engagement rate, such as views, likes, comments, and more. Increasing your videos’ engagement rate will help get more audience attention and enhance your Instagram profile visibility. Expand your profile reach shortly whether you can buy IGTV likes for your videos.
If you can make content that appeals to your audience, ensure to keep the content short, remember to add links that improve your marketing goals.
Instagram stories are a very popular & successful feature on Instagram. According to the research, 500 million users use Instagram stories for marketing their products and services.
In these features, you will post your images/videos by using story stickers. There are many stickers to add, such as questions, hashtags, polls, countdowns, and more which one is related to your content and engaging with your audience.
Instagram stories help to engage your audience with just a little bit of creativity. By using these features, you only have to get the audience’s attention for 15 seconds. Instagram stories are the perfect place to enhance your marketing strategy.
One more advantage of using Instagram stories is that you can include your product links in your stories if you’ve more than 10K followers to your account. Hereby, you will get more traffic and generate sales from your audience.
Everyone knows that the popular social media platforms such as YouTube, Twitter, Facebook, Snapchat, and more. In these lists, you could have an idea about the next platform to emulate would be TikTok. Instagram reels are similar to TikTok.
Reels allows you to create, edit and upload your own content in your reels section. Instagram reels is a short format video content where users can upload a 15-sec video. Remind that you can make a variety of content to attract the audience and market your brand.
Instagram Reels will probably never reach huge success, and it still gives a great marketing opportunity. Reels allow creators to make content that instantly highlights a product and explains behind-the-scenes of your company culture the benefit your customers and clients have received.
After posting every content, you will get massive support from your audiences, such as getting likes, views, and more. With this, you can get more engagement within a short period. When you want instant attention, you will choose to buy Instagram reels likes service for your videos.
Apart from likes, you will get more views, comments for your reels content.
Based on the Social Media Marketing Report in 2019, 38% of businesses are using Instagram Stories. Reel is a new feature on Instagram, but we know Instagram is an existing reach and will most probably create Reels into another multiple platforms yet.